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Auntie Anne’s Introduces New Autumn Flavor

October 15, 2013

New Limited-Time Product Available This Fall

LANCASTER, Pa. – Auntie Anne’s, the franchise known best for its fresh hand-rolled treats, is currently testing a new seasonal pretzel flavor at five of its corporate-owned stores in Pennsylvania and Maryland.

Conveniently packaged in a 16 ounce size cup, Auntie Anne’s Pumpkin Spice Pretzel Nuggets are a sweet and warm autumn treat that can be enjoyed while shopping or traveling.

A special blend of spices top freshly baked pretzel nuggets to create this limited-time offering. Available now through November 2, the average price of this seasonal treat is $3.49. Participating Auntie Anne’s locations include Lancaster Walmart, Ephrata Walmart, York Galleria, White Marsh Mall, and Arundel Mills Mall.

“We wanted to create a unique autumn offering that is portable. Our new Pumpkin Spice Pretzel Nuggets combine the fresh taste of an Auntie Anne’s pretzel with a fall favorite, pumpkin. The Pumpkin Spice topping can also be enjoyed on our Original Pretzel and Stix,” noted Carl Hornberger, Director of Menu Management for Auntie Anne’s.

The new Pumpkin Spice Pretzel Nuggets pair perfectly with Auntie Anne’s cream cheese or sweet glaze dips. Staying true to the company founder’s philosophy of sampling freshly made pretzels to passerby, the Pumpkin Spice Pretzel Nuggets will be available in a sample size throughout the limited-time offering.

About Auntie Anne’s
With 1,400 locations in 48 states and 28 countries, Auntie Anne’s mixes, twists and bakes pretzels to golden brown perfection all day long in full view of guests. Over the last 25 years, Auntie Anne’s has grown to have a presence in malls and outlet centers, as well as in non-traditional spaces including universities, airports, Walmarts, travel plazas, military bases and the recently-introduced food trucks. It projects 100 new store openings in the U.S. throughout 2013 and continues to seek entrepreneurs interested in owning Auntie Anne’s locations. For more information, visit Auntie Anne’s website, franchising website, Facebook page, Twitter, or YouTube. Imagery is available upon request.


Contact:
Kaitlin Nonnenmocher
PR & Social Media Specialist
717-435-1612
KNonnenmocher@auntieannesinc.com


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